Government of Canada / Gouvernement du Canada

Director - Multimedia

NOC 50011 Multimedia Director or equivalent Non-Digital
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Overview

As a Director - Multimedia, you lead the strategic direction and management of multimedia production and communications initiatives within the Department of National Defence. You oversee a team of multimedia professionals including videographers, animators, graphic designers, and digital content creators, ensuring the delivery of high-quality visual communications that support organizational objectives. Your responsibilities include planning multimedia strategies, managing budgets and resources, ensuring compliance with government communications standards, and fostering innovation in digital content delivery across multiple platforms. In this role, you will develop and implement multimedia policies and procedures, mentor and evaluate staff performance, and collaborate with senior leadership and communications teams to identify emerging media trends and technologies. You will manage projects from conception through delivery, ensuring content meets accessibility standards, brand guidelines, and government communications requirements. Your work directly impacts how the Department communicates with internal audiences, the Canadian public, and international stakeholders. You will work in a dynamic environment that combines creative problem-solving with strategic planning. The role requires strong communication skills, technical knowledge of multimedia production, and the ability to manage competing priorities and multiple projects simultaneously. You may work at National Defence Headquarters in Ottawa or at other Department locations across Canada, depending on operational needs.

Key Responsibilities

Plan and manage the delivery of multimedia services and programs, Supervise and develop staff within the multimedia team, Monitor performance metrics and report on results, Develop and implement operational plans and procedures, Manage stakeholder relationships and ensure service quality

Required Skills

Writing and editing, Strategic thinking, Media relations, Digital content creation, Stakeholder engagement, Team leadership, Operational planning, Stakeholder engagement, Results management

Typical Education

Bachelor's degree or equivalent; significant experience in the relevant discipline with demonstrated leadership

Training

To succeed as a Director - Multimedia, you typically need a bachelor's degree in multimedia, communications, graphic design, film production, or a related field. Relevant work experience in multimedia production, digital communications, or content creation is essential, usually 5-7 years at progressively senior levels including supervisory experience. Professional certifications that strengthen candidacy include credentials in project management (PMP or similar), digital accessibility standards (WCAG), or specific software platforms used in multimedia production. Strong competencies include video production, graphic design, animation, web content management, and digital strategy. Knowledge of government communications guidelines, Treasury Board standards, and Access to Information requirements is valuable. Once hired, you will have access to Government of Canada professional development programs, including leadership training, management courses, and technical skills upgrading. The Department supports continuous learning through tuition reimbursement, online courses, and specialized workshops in emerging technologies. You may pursue advanced certifications or attend industry conferences to stay current with multimedia trends and best practices.

Entry Plans

You can enter the Director - Multimedia position through several pathways within the federal Public Service: **External Competitions**: The Department of National Defence regularly posts open competitions for director-level positions. These are advertised on the Government of Canada Jobs website and are open to Canadian citizens, permanent residents, and protected persons. Applicants must meet the essential qualifications and pass screening, interviews, and assessments. **Internal Advancement**: If you are already working in the DND civilian workforce at the Multimedia family at lower classification levels (such as Multimedia Specialist or Multimedia Coordinator), you can apply for promotion competitions when they are posted. Internal candidates often have an advantage as they understand the Department's environment and communications needs. **Lateral Movement**: Experienced professionals from other Government of Canada departments or agencies can transfer into this position through interdepartmental competitions or through the Public Service Labour Mobility Directive, depending on classification and eligibility. **Casual to Permanent**: Those starting as casual or term employees in multimedia roles may transition to permanent positions through internal competitions as vacancies arise. All candidates must obtain and maintain a security clearance, typically at the Reliability or Secret level depending on the specific posting and work location.

Part-Time Options

Part-time work as a Director - Multimedia is uncommon given the managerial nature of the role and the need for consistent strategic oversight of team and projects. However, the federal Public Service does support flexible work arrangements where operationally feasible. Remote work options have expanded since 2020 and may be available depending on the specific work unit and operational requirements. Directors overseeing multimedia teams often have the flexibility to work hybrid schedules, combining office-based time for in-person team management and collaboration with remote work days for strategic planning and project review. This arrangement must be negotiated with your manager and approved within departmental policies. Job sharing at the director level is not typically available due to the responsibilities and accountability required in a managerial position. However, the Department remains committed to work-life balance and may accommodate flexible scheduling, modified hours, or compressed work weeks on a case-by-case basis. Discuss specific flexible work needs during the recruitment process and once hired, as arrangements vary by team and operational context.